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As Mobile Traffic Ramps Up, Hearst Looks to Monetize

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Mashable
Monday, June 18, 2012
TRENDING STORIES IN BUSINESS & MARKETING
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As Mobile Traffic Ramps Up, Hearst Looks to Monetize
1:30:21 AMLauren Indvik
Mobile traffic is booming at Hearst: Overall volume across its magazines' websites is up nearly 2000% year-over-year, vastly outpacing global mobile traffic growth, according to internal measurements. But like Facebook and other digital...



9 Essential Facebook Marketing Resources
Sunday, June 17, 2012 10:35 PMLauren Drell
In our Facebook Marketing Series, Mashable offers tips, insights and a bevy of tools to enhance your marketing on the 900-million strong social network. We know that brands typically reach just 16% of the fan base they have worked so hard to...



Ebook Sales Surpass Hardcover for First Time in U.S.
Sunday, June 17, 2012 9:44 PMLauren Indvik
American publishers are now bringing in more revenue from ebooks than hardcover books, according to a report published by the Association of American Publishers (AAP). The figures, which were posted on GalleyCat on Friday, show that net sales...



6 Ways to Enhance Your Email Signature
Sunday, June 17, 2012 8:00 PMChristine Erickson
This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business. Whether you want to impress a client or score a new job, it's vital...



4 Business School Trends to Watch
Sunday, June 17, 2012 6:33 PMSandra Ordonez
Business in the United States has experienced seismic shifts in the last decade, and business schools are no exception. These developments have been fueled by technology, the global financial crisis, cultural shifts, and the introduction of Gen Y...



 
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