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Tilted Screens: The Secret to Apple Store Success? [VIDEO]

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Mashable
Tuesday, June 19, 2012
TRENDING STORIES IN BUSINESS & MARKETING
Behind the Launch: 'We Need More Engineers'
Seth Godin Funds New Book on Kickstarter in Under 3 Hours
Create Your Own Website Using Mozilla's Thimble
ALL STORIES IN BUSINESS & MARKETING

Tilted Screens: The Secret to Apple Store Success? [VIDEO]
Monday, June 18, 2012 10:19 PMKate Freeman
Steve Jobs was meticulous in designing Apple's iDevices, so it makes sense that tremendous thought went into designing the stores in which those devices are sold. The clean and modern interior of Apple stores may be the perfect canvas to display...



Create Your Own Website Using Mozilla's Thimble
Monday, June 18, 2012 6:31 PMTecca
In 1997, making a website seemed like the simplest thing in the world. Of course, it wasn't -- there was all sorts of HTML code involved, and making a professional-looking site took almost as much work then as it does now. But there were tools...



Now You Can Buy Services As Well As Products on The Fancy
Monday, June 18, 2012 1:19 PMKate Freeman
The Fancy, a Pinterest-like startup that wants you to shop what you pin (or "fancy"), announced a partnership with location-based marketplace Zaarly Monday. Now, users of The Fancy can find and purchase nearly any item or service they can find a...



The Surprising Cost of Advertising 'Sexy' Terms on Etsy
Monday, June 18, 2012 12:23 PMThe Daily Dot
When it comes to keywords in the handmade marketplace, Etsy, "penis" and "vagina" are not created equal. Based on Etsy's keyword ad prices, vagina is worth .12 more. On Etsy, only part of a successful sale relies on having a good product. With...



How to Create Real Relationships With Social Marketing
Monday, June 18, 2012 12:06 PMTed Rubin
If you want to continue to reach your market in the social media age, the marketing focus needs to be on building relationships, and metrics need to expand beyond ROI. In fact, ROI is simple dollars and cents. But a return on relationship is the...



Behind the Launch: 'We Need More Engineers'
Monday, June 18, 2012 10:03 AMLauren Drell
In Mashable's new video series Behind the Launch, we're taking cameras behind the scenes at Vungle, an in-app video advertising startup. The business side is growing, and we've seen Vungle strike some deals. But as more ads are being served, the...



How to Pick the Best Crowdfunding Platform
Monday, June 18, 2012 9:44 AMHeather Huhman
The recent JOBS Act has made it easier for small businesses to use the Internet to raise investments from family, friends, the community, and even complete strangers interested in their venture. The process, affectionately known as crowdfunding,...



Facebook Acquires Face.com
Monday, June 18, 2012 8:56 AMLauren Indvik
Facebook has acquired Face.com for an undisclosed amount, the Israeli startup announced Monday. The terms of the deal have not yet been disclosed. Face.com powers facial recognition software that third-party developers can incorporate freely into...



GPS Taxi Ads Tell You How Far You Are From a Carnival Cruise
Monday, June 18, 2012 8:07 AMTodd Wasserman
Aside from the occasional scavenger hunt, GPS has been fairly underused by marketers, perhaps because applications aren't immediately obvious. However, Carnival Cruise Lines and agency Arnold Worldwide have employed GPS to convey just how close...



Seth Godin Funds New Book on Kickstarter in Under 3 Hours
Monday, June 18, 2012 7:16 AMLauren Indvik
Seth Godin, author of a slew of top-selling marketing books including Linchpin and Tribes, has already raised enough money on Kickstarter to fund his next book. Godin launched his campaign for the book, titled The Icarus Deception, at 5:05 a.m....



 
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